DooDad(s) of the Day: The Red One, The Yellow One, The Green One & The Purple One

March 5, 2012 | By Brent Almond | THINGS MY KID DIGS

I’m a sucker for cool packaging and clever copy, a combo that Ella’s Kitchen serves up with savory style. While on the hunt for creative ways to sneak fruits and veggies into JJ’s diet, I came across these cute, little smoothie packets, awesomely named…

and

Lest you think these are run-of-the-mill banana, strawberry, apple or grape flavored sugarbombs, take a closer look at the fruit icon codes at the bottom of each. They include such unique (all organic and no added sugar) combos as mangoes, bananas, apricots + apples (The Yellow One) and blueberries, apples, black currants + bananas (The Purple One).

In addition to the adorable simplicity of the packaging and the smoothies’ nutritional value, the pithy copy peppering the pouches gave me a giggle. First off they’re called “squished smoothie fruits.” And the info on the back reads like the packaging on a child’s doll: “Hello, I’m 100% bananas, mangoes, apricots + apples with a dash of lemon juice.” and “I’m produced for and distributed by Ella’s daddy’s company…” I just love it when the same amount of detail put into a quality product also carries over into its presentation.

And do yourself a favor and check out Ella’s Kitchen’s web site, which features tons of other cool/cute/presumably healthy vittles for kids ā€” things like “Chick-chick Chicken Casserole” and “Mangoes Mangoes Mangoes.” Plus the site is animated with buzzing bees, popping flowers, floating clouds and the occasional mole.

Oh yeah, and JJ LOVES them.

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4 responses to “DooDad(s) of the Day: The Red One, The Yellow One, The Green One & The Purple One”

  1. Lisa says:

    We love these too and Stone had the Spinach, apples and Rudabeggas (sp??) I mean really who would think that would taste good but he loves it. I also love that there is no spoon required although they sell a spoon attachment which was good when he was smaller. They are great for car trips and playdates because he can do it himself and he doesn’t need to be in the chair to eat it.

    • Brent M. Almond says:

      Lisa:
      I also dig that these are small and fit well in the diaper bag or stroller. And also less of a mess if he decides he just wants to squeeze the hell out of it! šŸ™‚
      DD

  2. Brian says:

    These are great! Lucy loves these and she doesn’t love a whole heck of a lot, food wise. Loving the blog!!

    • Brent M. Almond says:

      Brian:
      Yeah, JJ’s pretty picky too! We were watching some old videos of him last night eating an apple and were like “See, you USED to eat more stuff. What’s up?”

      Glad you’re liking the blog. Let me know if there’s anything you’d like to see written about…

      Hugs to Lucy!
      Brent

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